As you are holding the special 10th year edition of SEEbtm magazine, we find it might be interesting and useful to point out the changes that have marked event organization in the past decade.

In mid­-2019, SEEbtm conducted a survey on how much effort hotels and hotel brands in the region put in creating experiences for their guests. The...

At the start of 2019, suppliers in the MICE industry – primarily hotels – also took part in the survey conducted by SEEbtm. A separate...

Personalization has emerged as a global trend and indeed a must in event planning over the past few years, as well as one that...

Country and destination branding is the topic that has been attracting interest from tourism professionals for years. Nevertheless, after much research written on this...

This issue of SEEbtm examines the importance of play for intellectual, social and psychological development and to what extent are early-age play and success...

Dr. Matthew Walker of the University of California conducted a study showing that an hour long nap re-energizes the part of the brain that...

Every business is characterized by the key attributes and skills that one need to possess and improve in order to perform such a business...

The Use and Value of Face-to-Face report provides an overview of attendee and exhibitor perceptions and perspectives of face-to-face interactions in which they engage...

The events with participants from many various parts of the world or at least cities are a trouble. To coordinate the participants in time...