Thanks to its quality and tradition for over 135 years, Grand Hotel Bonavia from Croatia has become an institution in Rijeka.
The hotel and its legendary restaurant have grown into town icons and have seen many generations come of age.
However, in order to keep strengthening its position in today’s competitive market, management of the hotel have conducted a comprehensive process of rebranding and development of its new visual identity.
Through this process they targeted to modernize the brand but at the same time keeping its tradition.
This results in a new visual identity for Grand Hotel Bonavia which evokes its wooden style and continues to emphasize its primary icon, the symbol B.
This new visual identity will help to continue strengthening the communication of the hotel among all guests who are looking for a business hotel in the city centre of Rijeka.