European Cities Marketing (ECM) Spring meeting will be held in Sofia, Bulgaria, from 16 to 18 March 2011. The theme of the seminar will be “Financing Europe’s city tourist offices and convention bureau – threats, opportunities and solutions”.

The aim of the seminar is to provide an authoritative overview of how Europe’s leading city tourist offices and convention bureaus are currently financed and of how they perceive their financial futures. Secondly, the seminar will highlight appropriate political, organisational, financial and operational strategies and address key issues, so as to ensure city tourist offices and convention bureaus remain viable over the next decade while continuing to deliver good results for the visitor and for public and private sector stakeholders.