The Russian chain of cafés called “Ziferblat” has opened their first place in London, where everything is for free but the time you spend there. The name of the café is a phrase mint from Russian and German languages, and means a face of a clock.

The concept of this café is that the guests take one alarm clock from the cupboard, as they enter the café, and set the time. The alarm will announce the expiry of time. The guests are not limited by the time they can spend there, and one minute costs 3 pennies.

The guests will be served with coffee, various beverages, biscuits, fruit, vegetables, they can surf the internet, and they can even enter the kitchen and prepare their own food or a cup of coffee. Also, if they wish, they can play the piano.

According to the owner of the “Ziferblat”, who has opened 10 cafés in Russia during the last two years, the guests can also relax by washing the dishes.